University Biomedical Services — Cambridge University

UBS approached us to help them with a logo and identity 'facelift'. it was clear from the conversation we had that the current logo was no longer serving them well. A muted colour palette and in-balance left UBS in the background when set against their competitors. We produced a clean and modern set of logos for UBS that ensures they'll be seen above the rest for the foreseeable future. 

ubs-logo-before-after-designer-cambridge ubs-logo-before-after-designer-cambridge-02

“After contacting Sed+Co for a new logo design, we were impressed with Steve’s ideas and expertise. From listening to our requirements he produced a selection of high quality new logos which we are excited to start using. We would definitely recommend using Sed+Co."

University Biomedical Services


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Sed+Co logo and branding design agency based in Peterborough, Cambridge.

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